Marketing Toolkit

MARKETING TOOLKIT RESOURCES

Looking for ways to market your program? Use the USA Swimming marketing toolkit to elevate your program in your local cities.

This toolkit provides downloadable materials for members to customize and use on their own. Take advantage of the customizable PDFs to market your programs and support your athletes using lawn signs, certificates, car magnets, and posters. 


The Goggles On campaign celebrates one shared moment at all levels of the sport: putting your goggles on. Click here to learn more about the free marketing toolkits that are available.

 

 



Thank You Coach Month
Thank You Coach Month

  • Press Release for Swimmers Attending a Meet (PDF | Word)
  • Press Release for Teams Hosting a Meet (PDF | Word)
    • Press Release for Swimmers Attending a Meet (PDF | Word)
    • Press Release for Teams Hosting a Meet (PDF | Word)



      Goggles On

      The Goggles On campaign celebrates one shared moment at all levels of the sport: putting your goggles on. Learn more about the free marketing toolkits that are available.
      LEARN MORE

      Marketing Toolkit Instructional Videos

      VIEW ALL VIDEOS
      Photo Template Instructions
      01:27MAR 6, 2025
      Yard Sign Template Instructions
      01:56MAR 6, 2025
      Interactive Poster Template Instructions
      01:26MAR 6, 2025
      Certificate Instructions
      02:29MAR 6, 2025
      Bumper Sticker Template Instructions
      01:28MAR 6, 2025
      Bingo Card Template Instructions
      02:07MAR 6, 2025
      VIEW ALL VIDEOS

      Past Webinars

      Club Marketing and the Transition to Year-Round Competitive Swimming | Club Business Network
      49:48 Apr 23, 2025

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